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At trade fairs, companies use their stands to compete for the attention of the visitors - their aim is to present a perfect combination of corporate identity and corporate design. Architects of this temporary type of architecture face the challenge of creating a miniature version of the company under very special conditions: limited space and very often limited resources.
The employed means today go further than architectural eye catchers, but also include elements that appeal to all senses, such as digital installations. Endless creative solutions of architecture, light and sound elements blend together to create a spectacular fair presence in a way that leaves a lasting impression among visitors.
Richly illustrated with photographs as well as architectural plans and drawings, Fair Design. Architecture for Exhibition presents the latest international exhibition stands by architects, designers and artists from all over the world such as Graft, Tokuijn Yoshioka and Karim Rashid.
336 Pages / Seiten, 700 pictures, Sprache/language: english
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